Wednesday, Oct 21
Home Game Advantage: Phare UM
Led by Mark & Jen
Master the UM story: customer problem, value proposition, differentiation and proof
Key takeaways
- Connected and proactive UM model: Phare UM combines clinical judgment, workflow orchestration, human experts and payer intelligence, and learns from every case.
- The competitive advantage: R1's differentiated approach to AI-driven UM:
- Technology plus clinical experts versus technology first
- Clinical, financial and payer data versus clinical data only
- Payer-specific versus payer-agnostic
- Recommendations combine clinical judgment with denial likelihood
- Utilization management sees both sides of the risk: Phare Intelligence shows what the record supports, and Payer Atlas shows where the payer might push back. Clinical appropriateness alone doesn't remove denial risk.
- Remember going forward: Phare UM runs InterQual or MCG based on payer preference, backed by 20+ years of UM experience. Results: 40% fewer UR reviews at 98% accuracy and 50% shorter peer-to-peer calls.